How our experts test and review products at Good Food
Find out about the process behind our Good Food product reviews and taste tests, and how we choose the products we feature.
Welcome to our user guide to Good Food product reviews and taste tests. Here, we explain our selection process, test criteria and methods and introduce you to some of our on-test team. If you have a question that's not answered here, please drop us a line on goodfoodwebsite@immediate.co.uk.
As the UK’s number one food media brand, Good Food is trusted for its quality home-cooking recipes and buyer's guides.
Our reviews experts test and rate hundreds of products a year to bring readers fully impartial, up-to-date product advice and help you find the best products for every budget, from kitchen appliances to tools, gadgets and equipment.
Products are carefully shortlisted, tested, scrutinised and scored against strict review criteria in controlled conditions. Only the best products make it into our detailed, easy-to-digest buyer’s guides as trusted recommendations and star buys.
Jump to section
- Why you can trust us
- How we select products to review
- How products are scored
- Good Food product accreditation badges
- Meet our expert product reviewers
Why you can trust us
Every review found on goodfood.com follows a strict editorial ethics policy, adhering to the Editorial guidelines. Good Food will never promote a product within a review as part of an advertisement or promotion.
Products are mentioned within reviews in order to offer goodfood.com users unbiased, tried and tested advice on the best products currently available on the market.
How we select products to review
We test an extensively researched cross-section of products in every category to ensure budget, mid-range and luxury options are all represented. In order to be shortlisted, a product must be available nationwide through an online retailing platform. In order to fairly test a wide enough range of products, we ensure that a shortlist of no less than 10 products are called in.
How products are scored
Whether reviewing coffee grinders, vegetable peelers or fridge freezers, before we start the testing process, we formulate our judging criteria.
Our review team and cookery hub set a range of home economist-approved testing criteria that's laid out on a grid that we refer to as the testing matrix. Each review will have a different testing matrix depending on the nature of the review and the products being tested.
Food products are tested blind, whereas we replicate a kitchen environment for scoring gadgets and equipment. All tests are done in controlled conditions.
Our experts mark each product against core and contributing criteria. Only products that achieve a minimum average of 3.5 stars or above overall are considered as recommendations for inclusion in our best-lists.
Kitchen appliances, equipment and utensils
Would we buy it ourselves? This is the question our experienced team keeps firmly in mind while each gadget is put through its paces. Our testing methods are designed to replicate the key kitchen tasks the gadget is designed for in an everyday kitchen, with some additional challenges to test its versatility.
We use Good Food triple-tested recipes for the cooking element of each test while also marking the product out of five against the following core criteria, which decides the product's overall star rating:
Overall performance: this takes into account all the below, plus the most important criteria – cooking results.
Quality of materials: no one wants to fork out for an appliance and have to replace it a few months down the line. Robustly made products with parts that are built to last are scored the highest.
Value for money: does the price feel right for the quality of the product, its performance results and the brand behind it? If not, the value-for-money mark will suffer.
Ease of use and cleaning: we look for intuitive set-up, controls and easy dismantling for cleaning, whether that be by hand or in a dishwasher. Convenience is a consideration for many during product research, so products that are faff-free to use do well on this criteria.
Safety: an essential criteria. Whether simple or sophisticated, safety credentials make products more user-friendly and could be anything from blade covers for blenders, auto-shutoff features in food processors, cool outers on slow cookers or heatproof covers on pan handles. These are essential for busy kitchens or spaces where kids are present and particularly if there's a lot of power packed into the product motor.
Environmental credentials: we're on the hunt for products by brands that are invested in sustainability, from product production to the chain of distribution. For example, B-Corp certified companies that balance 'purpose with profit'. We also look for products which boast a good energy rating, a warranty or guarantee which means it can be repaired instead of replaced and parts made of recycled materials.
Versatility: can the product be used for more than one thing? For example, can the air fryer roast, grill and sauté too? Can the spice grinder also grind coffee? Versatile kitchen gadgets save kitchen cupboard and countertop space so we score for it accordingly.
Food products
Our food and cookery teams score products blind during taste tests, without knowing the brand or price first. This is to ensure that feedback and scoring is impartial. The teams consider:
- Flavour
- Texture
- Appeal – who would enjoy the product?
- Smell
- Appearance – does it look appetising?
Additional criteria specific to the category are pre-agreed and standardised. For example, a smooth mouth-feel and good snap would be looked for during a chocolate taste-test.
Good Food product accreditation badges
We only recommend products we truly rate and would buy ourselves. Our accreditation badges are available for products which achieve an average rating of 4-stars or above during testing, providing brands the invaluable opportunity to align with Good Food’s authoritative brand name.
- Good Food Star-Buy
5-stars
- Good Food Highly Recommended
4.5-stars
- Good Food Recommended
4-stars
For information on our accreditation opportunities and rate card, please contact richard.jefferies@immediate.co.uk.
Meet our expert product reviewers
Our on-test team is a combination of Good Food staff, home economists, product experts and specialist writers. Meet some of our team.
Lucy Roxburgh
Lucy is eCommerce and Reviews Editor across olivemagazine.com, specialising in food and drink reviews and leading our Supermarket Taste Awards. Before joining the team, she trained at Leiths and worked as a private chef and digital editor at Tesco Real Food. She works with our team of freelancers on producing new content, as well as writing food reviews and gift guides.
Anya Gilbert
Anya is Good Food's eCommerce and Reviews Editor for goodfood.com, specialising in equipment and appliances. Previously the Senior Digital Reviews Writer, she has years of hands-on experience of putting products through their paces. Her passion for sustainability and accessibility underpins her mission to bring readers impartial advice on what’s actually worth their money.
Lydia Anderson
Lydia is Good Food’s Product Testing Lead. She hails from the Good Housekeeping Institute where she reviewed household products for a range of titles, and oversees testing across Immediate Media's kitchen, household and gardening brands. She writes about a range of kitchen appliances, kit and tools, with a particular focus on baking and bakeware.
Natalie Bass
Natalie is a senior digital reviews writer for goodfood.com. Previously a print journalist specialising in education and parenting, she now tests and reviews appliances and cookware across a range of product categories, to help readers with their buying decisions. Natalie also oversees Good Food's coffee machine content and has a Barista Skills qualification from the Speciality Coffee Association.
Imogen Hope
Imogen is a digital reviews writer for olivemagazine.com, and is responsible for testing and writing about the latest kitchen appliances. Before joining the team, Imogen worked as an artisan baker making sourdough bread, and went on to graduate from City, University of London with an MA in magazine journalism. She has also worked on a range of titles including Food and Travel Magazine, Tesco magazine and RadioTimes.com.
Caroline Hire
Caroline is a former editor of bbcgoodfood.com, trained chef and product expert. Her extensive experience in all things culinary have taken her from working as a chef in a Highlands hotel, through to catering for Grand Prix drivers in far-flung destinations. Caroline has reviewed everything from cake tins to microwaves for Good Food. She also writes recipes for us and specialises in family cookery.
Katy Gilhooly
A former BBC Good Food cookery hub member, Katy is a home economist, food stylist, recipe writer and tester. She completed training at Leiths before joining the team, after which she has worked in food publishing for brands including The Guardian's Feast. She is currently a freelance contributor and writes regularly for the Good Food review section.
Judy Yorke
Judy is a highly experienced journalist who has written for a range of national newspapers and magazines. She formerly held staff positions at Good Housekeeping and Woman. She is an accomplished product tester, editor and a teacher of journalism. Judy tests practical, everyday products in a home environment for her family and takes weeks to thoroughly put samples through their paces.
Elaine Lemm
Elaine is a former chef trained at the Ritz Escoffier School in Paris and was the owner of renowned cookery school Cuisine Eclairée for 10 years with bases in the UK, Italy, France, and Sweden. She now shares her passion for food and cooking as a freelance writer and is the author of three food books. Elaine tests a variety of kitchen equipment for Good Food, including rolling pins, steamers, bread makers and milk frothers.
Lesley Jones
Lesley Jones is a freelance journalist with 30 years of experience, and began as an editor on pop and teenage titles before moving to women's magazines. She now writes features and columns from her home in East London, and tests consumer electronics, homeware and kitchen essentials for The Independent, i Paper and the Evening Standard. She's on Twitter at @lesleyjones.
Brendan Hodrien
Brendan Hodrien is a lifestyle writer who specialises in drinks reviews. He has rounded up the best of the best for The Independent, i Paper and the Evening Standard and writes a variety of spirits reviews and taste tests for Good Food.
Myles Williamson
Cookery writer and food stylist, Myles worked as a chef for many years before finding his way into food publishing. He previously worked at Good Food, and spent over three years as deputy food editor at Waitrose Food magazine.
Esther Clark
Esther is a recipe writer and cookbook author who trained at Leiths. She has also worked in Italy as a chef. Esther previously worked at Good Food overseeing equipment reviews and now contributes recipes and food content.
Keeping reviews up to date
Product reviews are checked every six months in order to ensure product availability and accurate pricing. Taste tests are checked every 12 months. We also encourage and rely on our loyal users to reach out and let us know if they spot a change to any of the information provided on the reviewed products, including the prices listed on our price comparison widgets. To get in touch, email goodfoodwebsite@immediate.co.uk.
Why not take a look around our reviews section and see what we've been putting to the test recently?
Some of our most popular reviews:
Best air-fryers
Best slow cookers
Best espresso machines
Best dishwashers
Best food processors
Best stand mixers
Best dehydrators
Best ice cream makers
If you have a comment or suggestion about the Good Food product reviews or taste tests, or a query that isn't covered in the frequently asked questions above, please get in touch at goodfoodwebsite@immediate.co.uk.